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CBC/Vectren
Lead the Way scholarship deadline is April 20
Five finalist to be awarded $1,000 scholarship
DAYTON, Ohio – Five area high school seniors can win $1,000 for college
tuition in the Lead The Way Creative Scholarship completion, sponsored
for the 15th year by Community Blood Center and Vectren, a CenterPoint
Energy Company. The deadline to enter is April 20.
For the 15th anniversary CBC is introducing a new on-line application
available at the CBC website, www.GivingBlood.org. Students can
now easily submit information, upload their high school transcript, and
upload images or video of their work.
Scholarship applicants are challenged to design a winning marketing
campaign for a high school blood drive. They must craft an
original theme or slogan; explain briefly why it would encourage
students to donate; and creatively express the theme using traditional
marketing techniques, digital or social media campaigns, or through
innovative, artistic methods.
To be eligible for the scholarship students must be graduating,
college-bound seniors whose high school hosts a blood drive in CBC’s 15
county service area of western Ohio and eastern Indiana.
All applicants must submit online entries by April 20. They have
the option to mail or deliver full-scale samples of their design work
to: Community Blood Center/Attn: CBC Educator, 349 S. Main St., Dayton,
OH 45402. Work samples must be postmarked or delivered by April
20. The online application form and examples of winning campaigns are
available atwww.GivingBlood.org. For more information contact Cristina
Pickle at BloodEducation@GivingBlood.org.
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