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Darke County Visitors Bureau receives
Marketing Awards
Columbus, Ohio. The Ohio Association of Convention &
Visitors Bureaus (OACVB) held its 21st Annual Awards of Excellence
Luncheon in Columbus, Ohio on Thursday, December 20, 2018. State
Tourism Achievement Recognition (STAR) Awards honor outstanding efforts
by Ohio Convention & Visitor Bureaus in their work to market and
promote their area destinations and to generate overall awareness of
the tourism industry. Recipients were honored for their
innovation, creativity, effectiveness and impact in travel and tourism
marketing and advertising.
The DCVB was awarded three first-place STAR Awards in the categories of
“Visitors Guide” for the 2018-2019 Darke County Visitors Guide, “Print
Advertisement” for an ad titled “Bring an Appetite” that appeared in
the 2018 State of Ohio Fall/Winter Calendar of Events, and
“Brochure/Flyer/Rack Card” for the 2018 Darke County Whiskey, Wine,
& Ale Trail Passport.
“It’s always nice to be recognized for a job well done,” said Matthew
Staugler, executive director of the Darke County Visitors Bureau.
“These awards just affirm that we’re putting out top-notch marketing
efforts to reach travelers in and out of Ohio and helping ignite Darke
County’s economy.”
Winning entries were recognized for excellence in objective, results,
creativity and originality. 89 entries were received in print,
advertising, promotion, social media, website and marketing campaign
categories. All entries are judged by a team of experts in the
communications, advertising, public relations, publications and/or
tourism fields from outside of the OACVB membership.
Convention and visitor bureaus are best described as destination
marketing organizations and are responsible for promoting travel and
tourism product awareness to visitors. Winning a STAR Award and being
recognized for a job well-done in the promotion of travel and tourism
throughout the state of Ohio is a highly valued achievement.
OACVB is a statewide organization serving CVBs throughout Ohio helping
them to maximize the economic impact of tourism via effective
communication, cooperative marketing, industry education, legislative
awareness, issue management, trend identification and professional
development.
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