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Eldora Speedway...
Briggs & Stratton Power Products Group to Present June 8 & 9 Event
 
ROSSBURG, OH (April 17) – Ferris Industries, the commercial mower specialists for over 100 years, will “Go The Extra Yard” in 2012 at Eldora Speedway as it transitions from behind the scenes, to the forefront, with the announcement that they be the presenting sponsor of the 18th annual $100,000-to-win Dirt Late Model Dream on Friday and Saturday, June 8th and 9th.
 
“We want to recognize Tony Stewart’s loyalty as a longtime customer of Ferris Commercial Mowers,” said Bill Shea,
Vice President Sales of Ferris Commercial Mowers.   “Tony has been using his own Ferris for several years and this is an opportunity for us to showcase our products.”
 
Already the official mower supplier for grounds upkeep at the historic speed plant, Ferris Commercial Mowers and their increased involvement will bring groundbreaking news for race teams and race fans alike.  Ferris will have a season-long presence at Eldora and will be also be part of the Feed The Children Prelude to the Dream on Wednesday, June 6.
 
“With Ferris and Briggs & Stratton Power Products Group’s involvement is the opportunity to build upon an already ‘must-see’ event,” commented Roger Slack, Promoter and General Manager of Eldora Speedway.  “We will soon be revealing some exciting details that will include a dramatic purse increase, thanks to Ferris, along with major tweaks to the race format that will add a more competitive edge for race fans and competitors alike.”
 
Among the announcements will be a new Friday night format package that Slack and the Eldora crew have been finalizing with officials from UMP DIRTcar, the sanctioning group that oversees the Dirt Late Model Dream.
 
The tweaks to the programming will add a new air of intensity to Friday night and the overall chase towards Saturday’s $100,000 winner’s purse, the single richest payday in Dirt Late Model racing.
 
As a division of the Briggs & Stratton Power Products Group, Ferris Commercial Mowers has been delivering high quality products and solutions for over 100 years.  Their innovative mower designs and technology and patented suspension design have accelerated them as an industry leader.
 
Tickets and campsites for the 18th annual Dirt Late Model Dream presented by Ferris Commercial Mowers and all other 2012 Eldora Speedway Major Events are available through the speedway box office (937) 338-3815 or online 24 hours a day at www.EldoraSpeedway.com.  Like us at www.Facebook.com/EldoraSpeedway or catch all the behind-the-scenes preparation for the event on Twitter @EldoraSpeedway.


 
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